channel
253(in ICOBS 6B and SUP 16.28) the distribution method through which the customer purchases a policy. Examples of channels include:
- (a) direct sales where the customer and insurer communicate directly without a third party’s involvement. This would include (as separate channels) sales:
- (i) by telephone;
- (ii) via the internet;
- (iii) through a branch;
- (b) sales through a specific price comparison website;
- (c) sales through a specific insurance intermediary; and
- (d) sales via a specific affinity/partnership scheme.