COBS 4.3 Financial promotions to be identifiable as such
- (1)
A firm must ensure that a financial promotion addressed to a client is clearly identifiable as such.
[Note: article 19(2) of MiFID]
- (2)
In the case of a financial promotion that relates to the firm's MiFID or equivalent third country business, this rule does not apply to the extent that a financial promotion is a third party prospectus.
- (3)
In the case of a financial promotion that does not relate to the firm's MiFID or equivalent third country business, this rule applies to communicating or approving a financial promotion but does not apply:
- (a)
to the extent that it is an excluded communication;
- (b)
to the extent that it is a prospectus advertisement to which PR 3.3 applies;
- (c)
if it is image advertising;
- (d)
if it is a non-retail communication;
- (e)
to the extent that it relates to a deposit or to a pure protection contract that is a long-term care insurance contract.
- (a)